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Overview of Cancer Treatment Trials

Outline of Cancer Treatment Trials Knowing the Enemy In a time grasped by the guarantee of cytotoxic chemotherapy, a couple of contrad...

Wednesday, December 25, 2019

Fahrenheit 451 Gattaca Comparative Study - Historical...

Throughout time Science Fiction writers have produced their work, using the concept of dystopia as a method to express their outlook and opinion on the issues within their existing societies, in which they are writing from. The writer delivers a message to the audience, educating them about the current contextual concerns and the possibility of the dystopias that are developed as a result. This is demonstrated in the novel Fahrenheit 451, written by Ray Bradbury and the film Gattaca, directed by Andrew Niccol. Both of these composers illustrate their fears for the fate of their society through the structural and language features of their texts. Ray Bradbury explores the value of using knowledge and independent thinking rather than blindly†¦show more content†¦Captain Beatty wants to use fire to cleanse the world of knowledge, a thing that he believes is evil. He wants to use fire to erase peoples memories and problems. He believes that fire can destroy anything and make pro blems disappear. When he explains that cremation is important to make people forget the dead, he says that they should Forget them. Burn all, burn everything. Fire is bright and fire is clean†. He thinks that the only way to have a peacefully and happy society is to make people forget the past and ignore or forget anything that they do not like. This reflects back to the society after WWII and the motives of the Nazis – removing thoughts and the past will result in peace and happiness. Bradbury also serves to warn us of the danger of ignorance in this futuristic dystopia. This again is reflective of the Nazi book burnings and the idea of people leaving behind knowledge and becoming ‘blissfully’ ignorant of the past. In Fahrenheit 451 the firemans responsibility is to destroy knowledge and promote ignorance in order to ensure equality. Ignorance, however, promotes suicide, poor decisions, and empty lives. When Beatty discovers Montags hidden collection of books, he explains that all firemen become curious of books, and may have time to explore them for a short time before disposing of them. He then tells Montag about the state of the world: people are made

Tuesday, December 17, 2019

The National Alliance Of Mental Illness - 1485 Words

Overview of the Disorder The National Alliance of Mental Illness (NAMI, 2015) estimates 1 in 5- 48.8- million adults in the United States are diagnosed with a mental illness each year. Amongst adolescents and children, it is estimated 1 in 5 youth ages 13-18-(21.4%) have, or will have a serious mental illness every year (NAMI, 2015). For children ages 8-15 the prevalence of experiencing a serious mental illness at one point in their life is 13% (NAMI, 2015). Although, children and adolescents are most commonly diagnosed with mood, conduct and anxiety disorders, there are those who occasionally experience psychotic disorders such as early onset schizophrenia. Each year approximately 7 out of 1,000 individuals worldwide are diagnosed†¦show more content†¦Per the DSM-5 a diagnosis of schizophrenia requires the presence of the following symptoms: delusions of thoughts, prominent and lasting hallucinations, incoherent or marked loosening associations, catatonic behavior, and flat or grossly inappropriate affect (APA, 2013). If using the DSM-5 classification these characteristics must be present on a continuous basis for at least six months prior to diagnosis. Additional, inferences about the disorder are provided by Whitcomb and Merrell (2013). The authors characterize the symptoms of schizophrenia as delusions that are â€Å"typically bizarre and implausible† and pronounced hallucinations such as hearing voices for long periods of time (p. 363). Additional, impairments noted by the authors include â€Å"severe disturbances in perception, thought and affect, a severe decline in personal and social functioning, poor personal hygiene, inability to function effectively at school or work, and a severe impairment in social relationships† (Whitcomb and Merrell, 2013 p.363). Etiology and Brain Development Chen, Rittner, Manning and Crofford (2015), further discuss the onset patterns that have been noted forShow MoreRelatedThe National Alliance On Mental Illness2089 Words   |  9 PagesAccording to the National Alliance on Mental Illness, â€Å"1 in 4 adults live with a serious mental illness (Ken).† This means that in American there are almost 62 million people suffering from mental illness (Mayo Clinic). With that being said, only a small portion of the United States’ healthcare budget is used to fund mental health related research and facilities. Sarah Kliff, journalist for the Washington Post, reported, â€Å"†¦about 5.6 percent of the national health-care spending, according to a 2011Read MoreEffective Results ( National Alliance On Mental Illness, 2012 )2942 Words   |  12 Pagesresults (National Alliance on Mental Illness, 2012). As a person goes through treatment, receiving information that does not reflect their own personal set of values and belief system, confusion and extraction is more likely to occur (National Alliance on Mental Illness, 2012). Rigid curriculum within an integrated treatment model may provide adverse effects due to lack of flexibility to incorporate personalization for each individual cultural needs (National Alliance on Mental Illness, 2012). Read MoreUnmet Needs of the Mentally Ill Population893 Words   |  4 Pages Mental illness in a year’s time invades about 5 to 7 percent of the adult population and 5 to 9 percent of the children population. This means millions of adults and children are disabled by mental illness every year. (National Alliance on Mental Illness, 2012) Given this information, how is the public reacting toward the mentally ill population? How is health care taking care of this population? And why is the mentally ill population falling through the cracks with the current mental healthRead MoreAn Argument For Exempting the Severely Mentally Ill from the Death Penalty1156 Words   |  5 PagesMental illness affects one in four adults every year (NAMI: National Alliance on Mental Illness | Mental Illnesses). Mental illness effects thousands who may not even be aware of it. Many who are aware do not receive treatment until something bad happens in result of not receiving treatment. These illn esses affect all aspects of the person’s life. They often do things without the knowledge of what they are doing. Many people who do have these illness commit crimes without the knowledge of the factRead MoreThe Link Between Homelessness And Mental Health983 Words   |  4 PagesWhat’s the issue? The lack of mental health services available to the mentally-ill and the deinstitutionalization of mental health hospitals have created a public health concern. These issues along with a failed continuum of care plans and a lack of community mental health services have been major contributing factors to homelessness. In addition, the strict guidelines for psychiatric hospitalization are critical when analyzing homelessness. In many cases, only the critically ill are meeting clinicalRead MoreMental Health For The Mentally Ill999 Words   |  4 PagesMental Health Brief What’s the issue? The lack of mental health services available to the mentally-ill and the deinstitutionalization of mental health hospitals have created a public health concern. These issues along with failed continuum of care strategies and a lack of community mental health services are major contributing factors to homelessness. In addition, the strict guidelines for psychiatric hospitalization are critical when analyzing homelessness among the mentally-ill. In many cases,Read MoreReducing Mental Health Stigmas1195 Words   |  5 PagesReducing Mental Health Stigmas According to the National Alliance of Mental Health, 1 in 5 adults in the United States of America experience mental illness in a given year (NAMI, 2017). Out of those adults, not all will seek out mental health services. If there are services in the community being offered, why are the services not utilized more often by these individuals? There may be many barriers that preventRead MoreMy Advocacy Paper On Nami Chicago1311 Words   |  6 Pagescurrently work at an outpatient behavioral Healthcare facility which serves the mental health population. I have grown to be very aware of some of the struggles, stigmas, stereotypes and discrimination that people with mental illness are faced with. Background/History of NAMI Chicago. According to the NAMI website, NAMI is the National Alliance on Mental Illness, dedicated to serve and help those who are affected by mental illness. NAMI advocates for access to services, treatment, supports research worksRead MoreDID Essay1460 Words   |  6 Pagesone-third of individuals affected complain of auditory or visual hallucinations. While the causes are unknown, statistics show that DID occurs in 0.01 to 1 percent of the general population (NAMI: National Alliance on Mental Illness | NAMI: The National Alliance on Mental Illness,). DID is a serious mental illness that occurs across all ethnic groups and all income levels. It affects women nine times more than men. In addition to experiencing separate identities, individuals living with DID may also experienceRead MoreTaking a Look at Borderline Personality Disorder1420 Words   |  6 Pagesrelationships. There are links that suggest it could be caused by genetic and environmental factors, but it is still being studied. A person that is part of a community or culture with unstable upbringing can increase the risk for this disorder (National Institute of Mental Health, 2014). A childhood with physical and sexual abuse was often linked to people with BPD. It was more-so found to be linked with any neglect as a child (Am J Psychiatry, 1997 ). 6 to 10 million people are affected by borderline personality

Monday, December 9, 2019

Impact Of Information Technology On Banking Industry †Free Samples

Question: Discuss about the Impact Of Information Technology On Banking. Answer: Introduction The report will discuss in detail about the overall influence of information technology in banking industry. This industry is primarily based on an industry that had advent varied types of new services for customers as well as varied products with the help of IT. The whole industry is going through so many changes because of which the presentation of information technology has transformed the market completely. In fact, in the current era, complete structure of this industry is transforming because of rapid growth and emergence of new technologies (Tong et al., 2015). There is continuous amount of success where applicants of IT can be relate to certain limitations of the current computer systems in bank and should be developed in order to meet the demand. Information technology This sector has influenced by information technology in most impactful manner as well as the overall development in the sector is huge. Information technology has been a crucial part of business because the absence has actually resulted in bad decision making. In addition, technology has also opened up since there are number of opportunities in the marketplace and it is effective for the product and service. It is also effective for many delivery based solutions. The concepts of electronic banking along with mobile banking are some of the perfect examples for the same (Ferro et al., 2014). The process is also related to taking right type of steps to make the whole process more influential. In addition, the evaluation of IT in recent years has also set the stage on the path of development in so many finances related activities all over the world. The development of different system in technology and associated growth worldwide has also helped in decreasing the cost. Importance of IT in banking It is important to understand that in todays time the technology has greatly influenced the competition in the market with high degree of contestability in the company. Since the overall growth of varied software, it is important to understand the superiority in banking system which is entirely related to information that can be impacted in future. The limitations while entering the industry are also reducing and based on new kind of competitors that are giving rise to new kind of details (Paunov and Rollo, 2015). There are also some finance based products as well as services that have helped the company in becoming more transparent by nature. Technology has also influenced economies of scale since there is continuous pressure from competition along with overall force related to banks and also reduces the cost. In addition, banks also seem to develop the concept of economy of scale which is in procession of bank instead getting the stature of big bank. Banks also look for many options to save the business structure. There are many other options as well like confederation or joint venture for finance companies. There are other options or alternatives as well to understand the whole economy of scale which consist of the present joint venture along with confederation associated with many companies in finance and banking sector (Pradhan et al., 2015). Requirement In order to set up software in the bank, it is very important to understand that there is lots of growth in so many applications and the overall procedure in bank in addition become trusted and fast. Records are also kept well organized and the overall process is based on retrieval and making it simpler. Development of all the solution especially the core solution associated with computerized systems in bank also provides greater as well as so many trusted services and also it happens with the help of expansion in the technology base with the concept of core banking becoming a reality (Asongu, 2015). Introducing new systems like MICR which is actually a cheque processing systems also help in boosting the technological development. Technologies like Magnetic Ink along with the MICR systems that is actually developed and executed well in the proper manner. The current base of technology has also completely revolutionized the systems by understanding the process that happens over the counter and in a more systematic manner which is effective. Methods Information technology is an integral part of banking and following discussion will throw light on various methods in which it is done: - Concept of plastic money: the recording with the help of magnetic data related technology has been utilized with strips that are actually magnetic and comes in the form of plastic money. This is why, this technology of ATM are used on many ATM machines that are in reality reducing the requirement of so many account holder to visit these branch within the banking sector from the account very comfortably (Sondermann, 2014). Growth in internet related banking solutions helps the customers to transact easily. The data is actually store in centralized manner and there is an increase in the overall reach of internet where the concept of solution related to internet banking was introduced and it is not important to provide it to all the banking organization. The present platform also helps so many transactions and further make inquires about functioning online without really visiting the bank (Lechman and Marszk, 2015). Advantages Following is detailed discussion of advantages of Information Technology in banking: - The main advantage of introducing technology in banking sector is that it allows the consumers to be comfortably able to handle the work along with monitoring the bank statement at any time. Consumers can also comfortably access their account either on personal computer, laptop or on smart phone at all point of time and it is also important create some kind of comfort for them. Another biggest advantage of technology in banking is the concept of Remote Deposit Capture. It is actually an online service that assists in evaluating and also depositing the amount in the form of cheque by sitting at home only with offices and other type of location and without having to go through the bank (Aliyu et al., 2014). Quick transaction helps the customers to use internet more often and the transactions are possessed properly and in rapid manner. For example, customer can now take right kind of purchase decisions and also make payment with the ATM card or credit card and the cheque as well as the whole transaction is shown in account rapidly. Working with accounting software helps many small scale businesses and its management which can use this software. There are so many kinds of banks that in the current time have started using the information in bank account directly to conduct accounting functions. This further provides a right as well as updated statement of the company and also provides clarity on the viewpoint of so many financial statements without adding any kind of account number (Aliyu et al., 2014). Risks in banking sector It is well understood that the technology these days has become a huge part of the banking sector but there are some major risks as well associated with it. Cyber risks are one of them which actually related to theft of data and can later be compromised along with degraded systems. In addition, there are also so many types of risks associated to information technology which becomes a major concern for the top management. There are number of companies that are constantly facing continuous risks from mistakes like misalignment that is present between the company as well as information technology department and the overall strategies related to management based decision that helps in increasing the cost and also make the process more complex (Aliyu et al., 2014). The rise in the number of mergers and acquisition helps in creating some types of complication in company and its present IT environment. At the same time, there are also number of technologies which is disruptive in nature and also based on solution that are challenging the current business model. Following is the detailed discussion of so many kinds of crucial risks in technology in finance services and in banking: - Risks in strategy based on IT Cyber security risk and incident responses risks Resilience in information technology in addition to constant risks Risks from third party and technology related vendors Risk of managing the data Implementation risks in IT programs Risks associated with ineffective management related to risks (Binuyo and Aregbeshola, 2014) Technology and operation related risks Ways to monitor in banking sector It is crucial to understand that the banks can properly invest to defend the current business account because they are completely dependent on any type of loss or frauds since there are number of customers and related accounts. When the size of the bank is large in the regional area, then it is important to have best available option in security systems however the banks in community tend to lose the present market because there is outsourcing of the current technology which is based on a system (Binuyo and Aregbeshola, 2014). The best type of protecting the company is to have an agreement in writing or claiming that the banks can comfortably absorb any type of fraud or theft. Conclusion The fact that the technology advancement has become crucial in the current time is well known fact. Banks needs to become more adaptive by nature in order to bring or embrace new technologies to function in desired manner and create effectives services for the customers. The present banking industry is can be treated as an exception which is related to any type of adaptation (Martnez-Jurado and Moyano-Fuentes, 2014). This is why; it is actually worthwhile to advise that many present banking organizations need to spend or invest more on IT. References Aliyu, A.A., Rosmain, T. and Takala, J., 2014. Online banking and customer service delivery in Malaysia: data screening and preliminary findings.Procedia-Social and Behavioral Sciences,129, pp.562-570. Asongu, S.A., 2015. Financial sector competition and knowledge economy: evidence from SSA and MENA countries.Journal of the Knowledge Economy,6(4), pp.717-748. Binuyo, A.O. and Aregbeshola, O., 2014. The impact of information and communication technology (ICT) on commercial bank performance: evidence from South Africa.Problems and perspectives in Management,12(3), pp.59-68. Ferro, E., Portugal?Perez, A. and Wilson, J.S., 2014. Aid to the services sector: does it affect manufacturing exports?.The World Economy,37(4), pp.530-541. Lechman, E. and Marszk, A., 2015. ICT technologies and financial innovations: the case of Exchange Traded Funds in Brazil, Japan, Mexico, South Korea and the United States.Technological Forecasting and Social Change,99, pp.355-376. Martnez-Jurado, P.J. and Moyano-Fuentes, J., 2014. Lean management, supply chain management and sustainability: a literature review.Journal of Cleaner Production,85, pp.134-150. Paunov, C. and Rollo, V., 2015. Overcoming Obstacles: The Internet's Contribution to Firm Development.The World Bank Economic Review,29(suppl 1), pp.S192-S204. Pradhan, R.P., Arvin, M.B. and Norman, N.R., 2015. The dynamics of information and communications technologies infrastructure, economic growth, and financial development: Evidence from Asian countries.Technology in Society,42, pp.135-149. Sondermann, D., 2014. Productivity in the euro area: any evidence of convergence?.Empirical Economics,47(3), pp.999-1027. Tong, C., Tak, W.I.W. and Wong, A., 2015. The Impact of knowledge sharing on the relationship between organizational culture and Job satisfaction: The perception of information communication and technology (ICT) practitioners in Hong Kong.International Journal of Human Resource Studies,5(1), p.19.

Sunday, December 1, 2019

Title The Contenders For The Presidential Election Of 1856, The Democ

Title: The Contenders For the presidential election of 1856, the Democrats nominated James Buchanan and John Breckenridge, the newly formed Republican party nominated John Fremont and William Drayton, the American [or Know-Nothing] party nominated former president Millard Fillmore and Andrew Donelson, and the Abolition Party nominated Gerrit Smith and Samuel McFarland. Buchanan started his political career as a state representative in Pennsylvania, was elected to the U.S. House of Representatives in 1821, appointed minister to Russia in 1832, and elected US Senator in 1834. He was appointed Secretary of State in 1845 by President Polk and in that capacity helped forge the Treaty of Guadalupe Hidalgo, which ended the Mexican War. He was appointed by President Polk as minister to Great Britain in 1853. As such, he, along with the American ministers to Spain and France, issued the Ostend Manifesto, which recommended the annexation of Cuba to the United States. This endeared him to southerners, who assumed Cuba would be a slave state. He was one of several northerners supported over the years by southern Democrats for being amenable to slaveholders' interests, a situation originating with Martin van Buren. Buchanan's two major rivals for the nomination, Franklin Pierce and Stephen Douglas, were both politically tainted by the bloodshed in Kansas. Buchanan was untainted, since he had been abroad during most of the controversy. Even so, he did not secure the nomination until the seventeenth ballot. Fremont was best known as an explorer and a war hero. He surveyed the land between the Mississippi and Missouri Rivers, explored the Oregon Trail territories and crossed the Sierra Madres into the Sacramento Valley. As a captain in the Army, he returned to California and helped the settlers overthrow Mexican rule in what became known as the Bear Flag Revolution, a sidebar to the Mexican War. He was elected as one of California's first two Senators. The infant Republican party was born from the ashes of the Whig party, which had suffered spontaneous combustion as a result of the slavery issue. The party's convention was a farce; only northern states and a few border slave states sent delegates. Sticking to their Whig roots, they nominated a war hero, albeit a minor one. William Drayton's runner-up for the VP slot was Abraham Lincoln. Fillmore, having been the thirteenth president following the death of Zachary Taylor, found himself representing the American party after many northern delegates left the convention over a rift caused by the slavery issue. Their objection was that the party platform was not strong enough against the spread of slavery. The party's vice presidential nominee was a nephew of Andrew Jackson and the editor of the Washington Union. The party, also known as the Know-Nothings, was extremely antagonistic towards immigrants, Catholics and other assorted minorities. The party was born in 1850, when several covert "N ative American" societies joined together, their secret password being "I know nothing." Smith was nominated by the Abolition party in New York, which had nominated Frederick Douglass for New York secretary of state the year before under the label New York Liberty Party. The Campaign: Neither Buchanan nor Fremont campaigned themselves. Republicans declared Buchanan dead of lockjaw. Fremont, however, had a splendid campaign substitute, his beautiful wife Jessie, prompting "Oh Jessie!" campaign buttons. The Democrats tried desperately to avoid the slavery issue altogether, opting instead to pursue the conservative effort to preserve the Union. The Republicans, on the other hand, actively attacked slavery. Their campaign slogan was "Free Soil, Free Men, Freedom, Fremont". [Shields-West, pgs 78 The self-serving efforts of Stephen Douglas did more to mold the campaign of 1856 than did any other single event. Although he did not intentionally destroy the North-South balance create d by the Compromise of 1850, his focused quest for the White House caused him to make some foolish choices. Douglas coveted a rail head in Chicago for the new transcontinental railroad. This would make Chicago a major trade center for the country, not unlike New York City when the Erie Canal was completed. He knew increased economic power for his home state would translate as increased political power for him. The South, on the other hand, wanted the rail head located in

Tuesday, November 26, 2019

The eNotes Blog Raise a Glass of Dandelion Wine to RayBradbury

Raise a Glass of Dandelion Wine to RayBradbury Stuff your eyes with wonder. Live as if youd drop dead in ten seconds. See the world. Its more fantastic than any dream made or paid for in factories. Ask no guarantees, ask for no security, there never was such an animal. And if there were, it would be related to the great sloth which hangs upside down in a tree all day every day, sleeping its life away. To hell with that . Shake the tree and knock the great sloth down on his ass. ~ from Fahrenheit 451 It appears that Ray Bradbury has truly lived by his own advice.   The inimitable writer of dystopian science fiction classics, including The Martian Chronicles, Something Wicked This Way Comes, and Dandelion Wine turns 91 today. Bradbury grew up in a working class family in Illinois. His education was his own creation. He argues, I dont believe in colleges and universities. I believe in libraries because most students dont have any money. When I graduated from high school, it was during the Depression and we had no money. I couldnt go to college, so I went to the library three days a week for 10 years. When Ray was 13, his family moved from Waukegan, Illinois to Los Angeles, California. There, even though he did not attend UCLA, he did make frequent visits to the Powell Library. It was at that library, on rented typewriters, that Bradbury wrote Fahrenheit 451. When he was just 18, Bradburys first science fiction short stories were published in fanzines. By the time he was 22, in 1942, he was being paid. A chance meeting with   Christopher Isherwood got his manuscript for The Martian Chronicles into the proper hands. The adaptations of Ray Bradburys work are almost endless. His short stories and novels have been transformed into comic books, into television scripts (notably   I Sing the Body Electric for The Twilight Zone) and into major motion pictures. All in all, Bradburys work has been transformed into thirty-five films and shorts. In 2000,   Bradbury sat down with Terry Gross on NPRs Fresh Air and talked about his extensive body of work and some of his quirks (for example, he never obtained a drivers license and is afraid to fly). In 2007, the Pulitzer board commended the author with a special citation  for his distinguished, prolific, and deeply influential career as an unmatched author of science fiction and fantasy. Bradbury continues to write and lecture.   So think about that when you want to whine that something is too hard or you are too old. Happy birthday, rocket man.

Saturday, November 23, 2019

How to Improve Your Instagram Engagement With 15 Tips

How to Improve Your Instagram Engagement With 15 Tips One of the biggest challenges with any social media platform is getting your audience to engage with your content. We all know the saying that a picture is worth a thousand words. So, when you post a picture on Instagram, you should get tons of engagement, right?  After all, its a platform thats all about pictures. It isnt always that easy though. Fortunately, were about to dive into how you can become an Instagram engagement mastermind. Well run through 15 tactics you can implement right now. Plus, have you heard you can schedule to Instagram with ? Now you can plan these tactics in advance to go from spontaneous to strategic! Here we go! Download 20 Free Bonus Tips Get even more Instagram marketing tips with this free download. By the time youre done reading, youll have all the knowledge you need to drive more engagement and earn more followers. 1. Use Hashtags For 12.6% More Engagement You didn't think hashtags were just for Twitter, did you? Hashtags allow users to stumble across your Instagram page by searching for hashtags. If a user is interested in marketing, they can type #Marketing into the Instagram search bar and find posts related to marketing. Posts with at least one relative Instagram hashtag average 12.6% more engagement  than posts without a hashtag. So, if you want to get more likes on Instagram, hashtags are a great place to start! Although Instagram allows up to 30 hashtags per post, try to keep it around 5-10 so you don't come across as spammy. Or else you can hide your hashtags, so they can’t look spammy! Make them invisible by preceding them with four or five periods, each one on a line by itself. Sprout Social's Dominque Jackson offers  two good tips to keep in mind when using hashtags: "Look at how many hashtags influencers in your industry and your competitors use in their posts." "Track the engagement of your posts when you use different amounts of hashtags." 70% of the most used hashtags are branded. Consider creating a branded hashtag that you use on each image post for more engagement. This way users can easily recognize who the image is from. TIP: Include only relevant hashtags to Instagram photos. 2. Use Correct Size Images To Stand Out In A Feed There's nothing worse than uploading an awesome photo that gets cutoff or doesn't upload the way you envisioned. Instagram image size used to be 612px by 612px,  but then switched to 1080px  by 1080px to keep up with Retina and other high-resolution displays available on smartphones, tablets and laptops. That's a huge improvement! Instagram still scales these photos down to 612 x 612 pixels, but you don't have to worry about your image getting cutoff. You can edit your photos or create awesome collages with these 7 tools mentioned by Post Planner: Snapseed  - A complete and professional photo editor developed by Google. VSCO Cam  -  Shoot and edit your images in one app. Camera+  -  Set exposure separately from focus. Easily control how light or dark your shots come out. Overgram  -  Choose from 16 carefully curated and dramatically different fonts. Find fonts that are useful, fun, and beautiful, perfect for any occasion. Pic Stitch  -   #1 photo and video collage maker. Squaready  - Allows you to post entire photos on Instagram without cropping. Hipstamatic  - The original photo filter app.  Choose the overall mood of your image with Hipstamatic's signature Lenses, Films, and Flashes, then fine tune with extensive editing tools Make sure that your photos are not only sized correctly, but are also appealing. Studies show that  brighter  pictures get 592% more likes than the darker ones. Muted palettes also get the most likes. So, give priority to grays, blues, and greens. Be cool on Instagram- at least when it comes to colors! Prioritize grays, blues, and greens for max engagement on Instagram.3. Include A Call-To-Action Instagram is a photo sharing app. But, you can use it as a platform to leverage the written word too. Take your audience a step further by adding a call-to-action to your Instagram photos. That call-to-action tells your followers exactly what you want them to do. With Instagram you  can either put  the call-to-action in the caption of the image or creating images with the text built right in. The goal of a call-to-action is to increase the number of likes and comments a photo receives. You can ask your audience to: Double tap photos Tag 2 friends Share a comment Recommended Reading: How to Write a Call to Action In A Template With 6 Examples 4. Include Witty Captions On Photos Not every description has to include a call-to-action. You can win your audience over with a witty caption on your Instagram image. You can spice up your Instagram captions by: Dusting in a question: Whipping up a quick tip: Sprinkling in a benefit: Adding a dash of humor: To achieve maximum engagement on captions, include a few emojis.  Post Planner shared how they earned  3x Instagram growth by using emojis to ignite engagement in both posts and comments. Recommended Reading: How To Write For Social Media To Create The Best Posts 5. Post At The Right Times Instagram audiences are more engaged throughout the week. Quick Sprout found that Instagram engagement is fairly steady, with slight increases on Monday and decreases on Sunday. So, Mondays should get a little more attention since it's the beginning of the week. Here are the best times to post on Instagram: Monday and Thursday at any time other than  3–4 p.m. Videos any day at  9 p.m.–8 a.m. Experiment with 2 a.m., 5 p.m., and Wednesday at 7 p.m. General best times to post on Instagram: 8–9 a.m. 2 a.m. 5 p.m. Find out what times work best for you! Figuring out what drives the most engagement is all about trial and error. Recommended Reading: What 23 Studies Say About the Best Times to Post on Social Media 6. Host Instagram Contests Drive the engagement your way by hosting an Instagram contest.  People are motivated by free giveaways. Hosting a contest is one of the easiest way to gain exposure and get more followers on Instagram, which will help you increase your engagement. Be clear about your objectives and exactly how you want your audience to participate for the best outcome. Define easy, simple rules before you launch your contest. Here are some  tips for hosting contests: Like to win contests.  Users can be qualified for the contest by simply liking the Instagram contest photo. Hashtag user-generated content contests.  Users can share their own photo by including a contest-centered hashtag to the photo to be qualified. Tag 2-3 friends to win contests.  Users can be qualified by tagging two or three of their Instagram friends into the comment section of the contest photo. Make your product the prize.  If your aim is to promote your brand, make sure your product is the prize. Use a contest specific hashtag.  Always use a hashtag when hosting a contest so that your  users are aware that a specific hashtag is related to your contest. Have you tried running an Instagram contest?7. Create Instagram Stories To Drive Engagement Instagram  Stories are fairly new, bringing Snapchat-like functionality to the platform. This function allows users to upload and write over unfiltered pictures and videos that disappear after 24 hours. What does this mean for marketers? Instagram stories will help boost your Instagram strategy. Instagram stories are located at the top of the news feed as circles. You can click on these circles and view the story.  Users can draw on photos and videos, add text and even filters to jazz them up before posting too. It allows you too share content, without clogging up your news feed. To create your own Instagram story: 1. Tap on the plus button found on the top-left side of your newsfeed  or swipe left in your Feed. You can also quickly launch Stories by swiping right from the main screen: 2. Tap the circle button at the bottom of the screen to take photos or tap and hold to record a video. 3. Edit the photos or videos with text or add a drawing as you normally would. If you hit the pen icon, there are three types of pens. The third one makes your sketch look like a neon sign: 4. Tap Done to save your Story. 5. Tap the check-mark button to share to your Story. Here are ways you can leverage Instagram stories to your benefit: Show your brands personality. Upload a fun picture or video of your office shenanigans. Share a quick tip or tutorial.  Try doing a 'Tip Tuesday' or other form of tip sharing story. Advertise limited sales.  Promote a sale you're having directly on your Instagram story. Vote on next post.  Let your audience decide what your next Instagram post will be! Users can comment their answer on your most recent post. Host a QA.  Answer your audience's burning questions through Instagram stories. Stand out from your competition using Instagram stories.8. Include A Link In Profile Do you want your audience to view your website, sign up for a newsletter, or read you blog? Well, you can send them in the right direction by including a link in your Instagram profile description. Instagram prohibits the use of clickable links within your captions but you can change your bio link at any time and use a call to action to drive traffic to that link. To change your Instagram bio: Click  Edit Profile on your Instagram profile page. Click on  Bio. Type out your new bio and include the URL link you want. Select  Done. Make sure to tell your users what the link is for and where they can find it in your Instagram post. Recommended Reading: How to Increase Visibility with Social Media Optimization 9. Share Videos To Attract Attention Although there have been studies that photos see more engagement than videos on Instagram, videos are still a great for engagement if executed correctly. Earlier this year, Instagram videos went from being 15 seconds long to 60 seconds long. Instagram videos are similar to Instagram stories, except they last forever rather than 24 hours. So make sure your video is creative and entertaining. Nike has taken advantage of the video trend: Here's how to shoot a video directly in the app: Have you tried shooting video on Instagram?10. Create Banner Images A tactic that's often overlooked is using banner images. Banner images are multiple images posted that form together to create on big picture on your Instagram profile. It's a trendy way to catch people's attention,  but it could be annoying if it's overdone. Use this tactic only when you have a big announcement or feature to promote. You can even take this a step further by making your audience guess what it is you're introducing.   Build suspense by only posting one part of the picture every week. That way you're audience won't know what you're announcing until all pieces of the picture have been posted. To create banner images you can use  mobile apps such as Giant Square or Banner Pic.  These apps allow you to easily upload the photo you wish to post as a grid, divide it up into several segments and upload them to your Instagram gallery. Curious how to create banner images on Instagram?11. Choose The Best Complementary Filter The key to having a clean Instagram page is to have all your images look similar, or branded. Brand image is how people perceive your brand and it sets you aside from others. It's important so customers can identify themselves with your product based on an image they see. Take our Instagram page for example, all of our images have the same style so it's easily recognizable that it's a post from . According to Refinery29, using the right filter  can increase the odds your image will be seen by 21% and increase comments by 45%. When it comes to brand image: Choose a similar style of filter every time so that your Instagram page looks uniform. Don't use too many different filters. Avoid black and white photos because they don't stand out in a feed. Filters that increase saturation (intensity of color in the image) don't increase engagement. Recommended Reading: The Ultimate Guide to Using Color Psychology in Marketing 12.  Cross Promote On Other Social Channels Is your business on Facebook? How about Twitter? Maybe even LinkedIn? Chances are, your business is on more than one social channel. Use these sites as a gateway to bring your audience to your Instagram company page. For example, when your Twitter followers mention your company, you can occasionally respond back by encouraging them to check out your Instagram page. Cross promotion can boost your presence from nothing to something. Remember not to respond to every mention this way so you don’t come across as spammy. Only encourage your followers to check out your Instagram page if you truly think they would. Recommended Reading: Social Campaigns: Simplify Your Social Promotion [New Feature] 13. Follow And Like Similar Accounts To get your business name out there, you'll have to see what other's in your industry are posting on Instagram.  You can follow similar accounts  by searching for hashtags to find likeminded friends. Once you find an account you like, follow them and like 3 of their photos. This  shows the user that not only did someone who is kind of like them follow them, but they also dug a little bit and really liked what they found. Apps like Pixifly, Banjo,  and Instaround allow you  to see what Instagram users in your  area are posting so you  can follow and engage with your local or broader community. Recommended Reading: How to Get Insanely Loyal Followers on Social Media 14. Create Instagram Ads One of the best ways to reach new audiences is through Instagram ads.  You have to spend money in order to make money. Instagram  ads are a guaranteed way to reach more people and bring engagement to your page. Facebook is the parent company of Instagram, so in order to create an Instagram ad, you will need to use the Power Editor feature through Facebook.  Here's a great video on exactly how to set up your Instagram ad. To create an Instagram ad in Power Editor: Click the Manage Ads tab at the top of the page. Click on the left side of the page and then click Create Ad. On the Create Ad page, choose whether to use an existing campaign or create a new campaign. Enter a name for the ad and click Create. 15. Respond To Comments Just like with any social media platform, it's important to respond to comments so that your audience knows your human and you care what others have to say.  Let your audience know that you aren’t a social media robot - you’re a real person. When users comment on your Instagram posts, respond quickly. If you don’t, then it’s going to seem like you’re not very active on your own Instagram page- or you simply don’t care. Your followers will be much more likely to post comments if they know that you are reading them and that you will respond to them in a helpful manner. Use first names when you are responding. Addressing your followers in this way makes them feel more appreciated- not to mention that people love to be acknowledged. Small gestures like these help to build loyalty. If you respond right away, there’s a chance that the conversation will continue since they may still be on your page. Recommended Reading: How to Use Social Media Listening to Create Better Content for Your Audience What Instagram Engagement Tactics Work For You? Take a step back from the typical selfie and use the power of visuals to your advantage! Instagram engagement is 10x higher than Facebook and 54x higher than Pinterest,  so what do you have to lose? Get in there and engage with your audience! Have you tried out ’s Instagram scheduling? Quit forgetting to post on Instagram, and instead do it with just a few clicks. Get a free 14-day trial today, and check it out for yourself. Implement these tactics the next time you post on Instagram and watch your engagement rate skyrocket.

Thursday, November 21, 2019

Industry and Macroeconomic Analysis Dissertation

Industry and Macroeconomic Analysis - Dissertation Example USA is by far the greatest contributor with a market value of about $5 trillion (Hughes & Arissen, 2005). The main reason being the cosmopolitan nature of the cities like USA where the commercial value of the property is extremely high. Second contributor is Japan than is estimated to have a market share of about $2 trillion (Hughes & Arissen, 2005). With regards to the GDP, Japan remains the second largest economy of the world and hence, the value of the property is quite high. These two major economies are followed by Germany ($1.1 trillion), UK ($1 trillion), France ($800 billion) and Italy ($600 billion). However, it is worth noting that the 88% of the total real estate market is dominated by the top 15 countries (Hughes & Arissen, 2005). It is a well-known fact that the real estate market is cyclical in nature and booms and busts have been noticeable. The booms in the 1980s were followed by busts in the early 1990s. However, the late 1990s or the early 2000s once again experienc ed a property boom. USA has been the major player in this and the housing market got accelerating demand. Thus, by 2007 this property boom decelerated and the world economy when the global economy was entangled in a global recession marred by a credit crunch. Area of the Study The study focuses upon the property market in Thailand. The main concentration would be on the four leading property companies operating in Thailand namely, Quality House PLC, Land and House PLC, Sansiri PLC and Supalai PLC. The study would incorporate a thorough financial and macro analysis of these companies and the area they are operating. Thus, the dissertation would further try to enhance upon the market value and conditions of the property market in Thailand with regards to these companies and provide a clear picture of the investment possibilities and scenarios. This would be followed up by recommendations. Objectives and Methodology The key objective of the study is to develop a framework through which an investor could gain knowledge about the investment prospects in the Thailand Real Estate Industry. The study aims to provide forecast and conclusion as to whether or not the Thai property sector is attractive from an international investor’s perspective, and also on the companies which will be reviewed. The study would be conducted in a number of steps. 1) The global real estate market would be analyzed. 2) The macro-economic indicators that correspond to the smooth working of the real estate market would be analyzed. 3) Analysis of the Housing Market with respect to the four above mentioned companies. 4) Calculations of their financial ratios. 5) Calculation of the intrinsic values for the four leading companies. 6) Investment decisions and recommendations. The World This focuses upon the changes that have occurred. Light is shed upon the world trend towards economic prosperity. PEST Analysis Political Analysis The political scenario of the world is quite varied. There a re free economies prevailing and at the same time social welfare economies are existent as well. Monarchy – one man rule and democracy have become rivals in today’s political world. Countries like USA, France and India are the major democracies in the world. Contrarily, the Middle Eastern side is marred by despotic rule. The recent upsurge in the opponents of dictatorship has raised their voices and the results have concluded by the uprisings against them in

Tuesday, November 19, 2019

A Self-Sustained Enclosed Ecosystem in a Jar Lab Report

A Self-Sustained Enclosed Ecosystem in a Jar - Lab Report Example An ecosystem can be describe as the dynamic biological environment that consist of living things in a specific region, abiotic , and environment physical components that interact with the organisms such as sunlight, air (oxygen and carbon dioxide), water, and soil (Hutchinson, 2005). Every ecosystem requires the three basic components that include producers, consumers, and decomposers. The three categories of ecosystem include freshwater, terrestrial, and oceanic ecosystems (Adams, 2001, pp. 33-44). Generally, the ecosystems are divided into main categories that are aquatic (freshwater and ocean) and terrestrial. However, the report focuses on the aquatic ecosystem. The system that the project created was an aquatic ecosystem (freshwater) that was supposed to meet the specific environmental factors to support the living organisms internally (self-sustaining and supporting). Aquatic ecosystems are defined as the ecosystems that are dependent on fresh water, which include rivers, estuaries, wetlands, and streams (Barbee, n.d.). According to Ecology Society of America, the aquatic systems shelter various organisms that are dependent on them. Aquatic systems factors are categorized into abiotic factors and biotic factors. Abiotic factors refer to the non-living components in an ecosystem that have a direct influence on the living organisms community. On the other hand, biotic factors refer to the diversified species that occupy an ecosystem where every specie action can affect the lives of other species in the region. In the aquatic system, the interactions of organisms are based on aquatic environment (Baron & Poff, 2010, p. 7). Consequently, the understanding of aquatic component such as the balance of oxygen in the water, pH, and light contributes to the creation of a successful self-sustained aquatic system. Shrimps in aquatic systems have a substantial effect on other living organisms in a similar ecosystem. The pH of about 6.5-8.0 and balanced oxygen is suitable for maintaining freshwater ecosystem (Bunn & Arthington, 2002, pp. 492--507). Remarkably, a main manner that living organisms affect each other is consumption. As a result, a food web develops among living organisms living in a same aquatic ecosystem (Sala, 2000). Aims and hypothesi s Aims The aim of the experiment was to create a self-sustaining freshwater ecosyste m. The experiment was focused in introducing the student on how to utilize the available resources in correct amounts to create a

Sunday, November 17, 2019

Five ways of identifying a setting Essay Example for Free

Five ways of identifying a setting Essay My essay will examine five ways of identifying a setting as inclusive. I work as a nanny in a sole charge role, in a family home. I work with a family of 3 children, one of the little girls has additional needs and she attends a special needs school. I will reflect on my life experiences and the course material within this essay and how this has influenced my understanding of inclusion. Inclusion is about feeling like you belong, being valued and feeling happy within the setting and the local community, regardless of social backgrounds, age and ability. The five criteria I have chosen are The name of the setting, social inclusion, the curriculum, setting funding, and the view of inclusion presented. I have chosen these criteria as I believe they can form the basis for a setting to be seen as inclusive. I believe that the name of the setting says a lot about what is taking place, if you are sending a child to a special unit attached to a school my view is that it should have the same name as the school. Social inclusion is important because everybody has the right to be treated the same, everybody should be interacted with and spoken to in a kind and friendly manner. I think its important that the same curriculum should be followed in all educational settings and then adapted as required for individual needs. It sets a baseline for the educational system so that essential fundamentals are met. I feel that the settings funding needs to be provided equally between main school and special units. I understand that special settings require additional equipment to support their children and needs to be taken into consideration. However, the amount of money spent for teachers should be the same. I think peoples own opinion on inclusion is important as everybody needs to work to the same guidelines in early years provision. If perspective parents are not presented with an adequate view of inclusion it could greatly effect their standpoint on certain settings. All of the five criteria are important to me when thinking about inclusion, and my own understanding of what inclusion involves. Part B Name of setting Pen green has its own name which is unique to the setting, where as Aspen 2 a special needs school has given the name as an addition to the main stream school. Aspen 2 used to be referred to as the mobile which wasnt seen as inclusive. Aspen 2 is now in the main stream school and has it owns unique unit. Deri View is a newly built primary school with a childrens centre attached the local community had a say in the design and structure of the  building. The school and childrens centre is in a poorly deprived part of Wales. Social inclusion Pen Green is a centre for under 5s and their families in Corby in Northamptonshire. Pen green shows social inclusion through its video clips. Pen Green has an open community, providing team building and meet and greet sessions. Pen Green focuses on the whole family, it allows children to progress from a very young age offering groups such as baby massage. The centre offers a wide range of groups and drop in classes, there are options to go to something everyday. Pen Green cares about all the children at the centre and gives them all equal chances at learning and play. Sheena Griffiths-baker a teacher at Pen green explains that we will being these observations to plan for him as an individual (E214,DVD2) which tells me that the setting is inclusive . Pen green offers classes for parents to learn GCSEs or computer courses, which has helped the parents to gain confidence and independence. At Aspen 2 the children all have additional needs they are included in some main stream school lessons. The Aspen 2 students are treated equally in main stream lessons they are given the same work load but are provided with learning support assistants (LSA) to help them to understand. The Aspen 2 students take part in P.E all together and its adapted to their needs. Deri View is a school with the Acorn Childrens Centre attached to it. The school offers primary aged teaching with the Acorn Centre ranging from pregnancy to 13 years old. The Acorn Centre works with the local community to provide children with a breakfast club. The centre offers adult learning and services for parents to use e.g. the crche for when they go to study at the centre. Maggie Teague the head teacher at Deri View comments 70 of our pupils parents were unemployed now that has gone down to between 30 and 40. I am certain the school has an impact, because of the number of parents who have started with us through family learning are now in employment (E214,DVD2). The curriculum The Pen Green centre offers a wide and varied curriculum staff members observe childrens patterns of learning and make action plans on the children to help with planning activities that are age and stage appropriate. The centre records videos of the children which is known as the PICLE involvement, this allows parents to view what their children have been doing at nursery and can link in with what the child is doing at home. Sheena Griffiths-baker explains about the PICLE group There are several PICLE groups, so there will be  morning afternoon and evening PICLE groups so it as available as possible to many parents, so during that time they watch of video of him, the worker discusses whats happening with the parent and then the parents reciprocates with there information of what is happening at home.(E214,DVD2) There are courses for parents to gain an education and learning together groups for adults. At Aspen 2 the local educational authority aims to develop and provide inclusion at the school. The children work to the same curriculum as the main stream school, the activities are adapted to the students needs. Sarah Wilmshurst a teacher at Aspen 2 comments I take the abilities of all children into consideration (E214, DVD2). Children are allowed to sit nearer to the front that allow for sight problems and hearing needs. Some of the children in Aspen 2 work on the gold curriculum which is part of the main stream school programme for children who are struggling. Aspen 2 children are included in sports days, music and art lessons. Richard and Sam two students talk about the Aspen 2 course programmes and that the students gain a course certificate at the end. A teaching assistant called Mary Fellows talks about how some of the children can not access the mainstream education, especially the PMLD students that she works with.(E214,DVD2) At the Deri View school and the Acorn Centre they work together to give the families the best support available, they provide respite care and work with health visitors and the local authority. The butterflies pre-school provided free childcare for children ages 2 and half to 5 years on five mornings a week. The Acorn Centre has credit union service that comes in to the centre to help parents and give advice. The children also have their own saving scheme available to them. Funding and recourses The Pen Green setting provides funding for childrens groups and adult learning courses to allow everybody to be given a chance to attend the services provided by the centre. Pen Green uses the European social fund. Deri View and the Acorn Centre work together with the welsh assembly to provide free breakfasts for children in the area, all children are included. The centre has access to the community fund. Aspen 2 is given money from the local authority to help with special equipment needed to teach the lessons. The PMLD group has bought equipment to make them inclusive. The course materials state that the mechanisms that local authorities use to distribute their resources can have an impact on the development of inclusive practices (E214, Unit 12, p.209)  Views of inclusion The community around Pen Green see that the centre is for parents, grandparents, males and females of all ages and cultures, it provides groups to suit the needs of everybody and the centre represents new schemes in the area. Pen green provides partnerships with local schools and the community. At Pen Green, Donna the Community Education Manager says Pen Greens unique as it grew out of a community and planned by the community (E214, DVD2.) Sure start is used within the centre sign language groups provide people to learn how to communicate with the deaf. The centre has been used for generations. The Aspen 2 setting is for children with serve learning difficulties. One to one LSA support teachers are provided to students. Main stream teachers provide hints on work sheets to allow the Aspen 2 children to be able to do the work. Lynne Mills a teaching assistant at Aspen 2 says in the last 8 years I have had to do a lot more training, (E214,DVD2) This is so that she has the skills provided to teach individual children. Deri View and the Acorn Centre work together and share joint management. The sure start centre is part of the Acorn Centre. The Acorn Centre provides a food co-op, midwifes and speak and language classes. There is a community bus that goes around the people who are unable to make it to the centre and has rhyme times and story sessions on board. The centre has a drop in area for parents where they can go to get a hot drink, have a chat or use the parents forums. Conclusion I feel that a setting needs to treat children, parents and adults as equals to allow the setting to be fully inclusive. All settings need to be offered the recourses needed and given funding to all departments justice. References The Open University, E214 Equality, participation and inclusion learning from each other views, 2011 The Open University, E214 Equality, participation and inclusion learning from each other, DVD 2, 2010

Thursday, November 14, 2019

Physical Activity in the US Essay -- Social Issues, Transportation

The level of the population’s level of physical activity is becoming a major public health concern in the United States (Wahlgren, 2011). As a result of urban sprawl, Americans rely heavily on personal vehicles to travel to work or other destinations. This is leading to a sedentary life style for the public as they take to their cars to travel to their destination. The public’s perception of the environments in which they live in are likely influencing their behaviors resulting in their dependance on personal vehicles. (Wahlgren, 2011). The physical environment and peoples’ levels of physical activity are directly connected. Low density zoning and auto-dependent development is resulting in the promotion of sedentary life styles. Most activities, like commuting to work or shopping, requires the use of a personal vehicle because of the area’s isolation in residential zones and commercial zones (Ewing, 2010). Alternative modes like walking or bicycling are ra ther impractical, as the areas often have little to no sidewalks or other pedestrian friendly amenities (Marshall, 2009). The Low density design is developed because residential homes have fewer units per acre and commercial buildings tend to only be a couple of stories and spaced further apart. The sizes of lots tend to be bigger to accommodate large parking lots that are often oversized and unsafe for pedestrians. An effort to combat the continual development of urban sprawl, smart growth development looks to solve this dilemma. The idea of smart growth concentrates its development around compact walkable centers within urban areas. The purpose of this is to avoid the growing sprawl through the implementation of walkable, bicycle-friendly and alternative transportation like b... ...uate personal motivation, however it is an issue that involves social and physical obstacles that must be overcome as well (Steinman, 2010). Environments that enhance walkability are typically associated with greater pedestrian traffic and lower body mass index (BMI). Neighborhood safety and traffic volumes and road speeds have been identified in the ACRES and other studies as determinants to a walk able neighborhood (Steinman, 2010, Wahlgren, 2011). Urban planners can address these issue in several different ways. Placing sidewalks and lighting to clearly guide pedestrians and creating visibility with canopy trees can create safe inviting spaces. Addressing volume and speed on roadways can be addressed by introducing sidewalk bulbs, roundabout and buffers between sidewalks and streets through the use of landscaping (Wahlgren, 2011, Dumbaugh, 2011, Frumkin, 2002).

Tuesday, November 12, 2019

Notes for Mpp Subject of Mba 1st Sem Essay

Management is a vital aspect of the economic life of man, which is an organised group activity. A central directing and controlling agency is indispensable for a business concern. The productive resources – material, labour, capital etc. are entrusted to the organising skill, administrative ability and enterprising initiative of the management. Thus, management provides leadership to a business enterprise. Without able managers and effective managerial leadership the resources of production remain merely resources and never become production. Under competitive economy and ever-changing environment the quality and performance of managers determine both the survival as In the words of George R Terry – â€Å"Management is a distinct process consisting of planning, organising, actuating and controlling performed to determine and accomplish the objectives by the use of people and resources†. According to James L Lundy – â€Å"Management is principally the task of planning, co- ordinating, motivating and controlling the efforts of others towards a specific objective†. In the words of Henry Fayol – â€Å"To manage is to fore cast and to plan, to organise, to command, to co-ordinate and to control†. According to Peter F Drucker – â€Å"Management is a multi-purpose organ that manages a business and manages managers and manages worker and work†. In the words of J. N. Schulze – â€Å"Management is the force which leads, guides and directs an organisation in the accomplishment of a pre-determined object†. In the words of Koontz and O’Donnel – â€Å"Management is defined as the creation and maintenance of an internal environment in an enterprise where individuals working together in groups can perform efficiently and effectively towards the attainment of group goals†. According to Ordway Tead – â€Å"Management is the process and agency which directs and guides the operations of an organisation in realising of established aims†. According to Stanley Vance – â€Å"Management is simply the process of decision-making and control over the actions of human beings for the express purpose of attaining pre- determined goals†. 8 According to Wheeler – â€Å"Business management is a human activity which directs and Management Science: Theory and Practice controls the organisation and operation of a business enterprise.

Sunday, November 10, 2019

Jcp Case Study

James Cash Penny as one of the nation's first department stores. Mr.. Penny founded the company on the principle of always treating customers the way he wanted to be treated: fair and square. In 2012, Spinney stated that their vision is to become everyone's favorite store. In order to update their image, Spinney announced some new strategies to re-llama their brand.Some of the updated strategies Include: pricing, branding, and merchandising. Spinney wanted customers to enter their newly designed stores ND observe the straightforward fair and square pricing, month-long promotions, exceptionally curates products In artful presentations and unmatched customer service. These new strategies were announced In January 2012 and by June 2012 the medal/shareholders were calling for the resignation of the CEO, Ron Johnson.By performing more research on the state of Spinney, I hope to gain a better understanding of the new strategies they have put In place. As part of the research, I would also Like to analyze the Impact of the new strategies, and how these can be enhanced to meet the vision that the company has. As a former customer of Spinney, I feel that I can use my personal experiences to devise a strategy that will help them to once again become America's favorite store.

Thursday, November 7, 2019

Free Essays on Partial Birth Abortion

Partial Birth Abortions: Recent Developments Abortion is a topic that many people feel very strongly about, whether for or against it. Since the topic came to precedence in the early 70’s with the case of Roe v. Wade, many people have polarized to one side or another. Political parties are also among this polarization; their agendas for this topic are very different. Recent developments have brought new life to a topic that hasn’t much changed since the Supreme Courts landmark decision. The recent developments are in response to the process of the term ‘partial birth abortion’, which has become one of the great political deadlocks of our day. The history of abortion is one that stretches back to the time of Egyptians. It is however not until the early 1970’s that the issue of abortion came to be in the hearts and minds of the average citizen. Roe v. Wade legalized abortions and brought the topic to the attention of everyone. In the 30 years since the legalization of abortions for the first two trimesters there have been over 40 million abortions, whether or not we are better off for these abortions will never be known. The term partial birth abortion does not have its roots in medical terms, rather â€Å"Pro-choice lobbyists say the term "partial-birth abortion" has been coined by those opposed to it because it is more emotive† (Q it refers to the process of aborting a baby that is more than 20 weeks old and usually not older than 27 weeks. There are cases that babies have been aborted in this fashion that are older than 27 weeks, but for the most part these cases aren’t common. The process of dilation and extraction is very simple, brutally efficient. The process starts by having the doctor remove the baby feet first from the womb, leaving the head still inside. Next, the doctor inserts a sharp object, usually... Free Essays on Partial Birth Abortion Free Essays on Partial Birth Abortion Partial Birth Abortions: Recent Developments Abortion is a topic that many people feel very strongly about, whether for or against it. Since the topic came to precedence in the early 70’s with the case of Roe v. Wade, many people have polarized to one side or another. Political parties are also among this polarization; their agendas for this topic are very different. Recent developments have brought new life to a topic that hasn’t much changed since the Supreme Courts landmark decision. The recent developments are in response to the process of the term ‘partial birth abortion’, which has become one of the great political deadlocks of our day. The history of abortion is one that stretches back to the time of Egyptians. It is however not until the early 1970’s that the issue of abortion came to be in the hearts and minds of the average citizen. Roe v. Wade legalized abortions and brought the topic to the attention of everyone. In the 30 years since the legalization of abortions for the first two trimesters there have been over 40 million abortions, whether or not we are better off for these abortions will never be known. The term partial birth abortion does not have its roots in medical terms, rather â€Å"Pro-choice lobbyists say the term "partial-birth abortion" has been coined by those opposed to it because it is more emotive† (Q it refers to the process of aborting a baby that is more than 20 weeks old and usually not older than 27 weeks. There are cases that babies have been aborted in this fashion that are older than 27 weeks, but for the most part these cases aren’t common. The process of dilation and extraction is very simple, brutally efficient. The process starts by having the doctor remove the baby feet first from the womb, leaving the head still inside. Next, the doctor inserts a sharp object, usually...

Tuesday, November 5, 2019

Act Two, Scene One Summary for A Raisin in the Sun

Act Two, Scene One Summary for 'A Raisin in the Sun' This plot summary and study guide for Lorraine Hansberrys play, A Raisin in the Sun, provides an overview of Act Two. Searching for Cultural Identity Act Two, Scene One takes place during the same day as Act One, Scene Two the Younger Familys cramped apartment. The tension of earlier events seems to have subsided. Ruth is ironing clothes while listening to the radio. Beneatha enters, wearing a traditional Nigerian robe, a recent gift from her love-interest, Joseph Asagai. She turns off the radio calling its music assimilationist junk and plays Nigerian music on a phonograph. Walter Lee enters. He is intoxicated; he often responds to pressure by getting drunk. And now that his wife is pregnant and he has been denied the money to invest in a liquor store, Walter Lee has gotten plastered! Yet the tribal music invigorates him, and he jumps into an improvised warrior mode, as he shouts things like OCOMOGOSIAY! THE LION IS WAKING! Beneatha, by the way, is really getting into this. Through most of Act One, she has been annoyed by her brother, the stage directions say that she is thoroughly caught up with this side of him. Even though Walter is drunk and a bit out of control, Beneatha is happy to see her brother embrace his ancestral heritage. Amid this frivolity, George Murchison enters. He is Beneathas date for the evening. He is also a wealthy black man who (at least to Walter Lee) represents a new age, a society in which African Americans can achieve power and financial success. At the same time, Walter is resentful of George, perhaps because it is Georges father and not George himself that has acquired wealth. (Or perhaps because most big brothers are distrustful of their little sisters boyfriends.) Im a Volcano Walter Lee suggests that he meets with George father to discuss some business ideas, but it soon becomes clear that George has no interest in helping Walter. As Walter becomes angry and frustrated, insulting college boys such as George. George calls him on it: Youre all wacked up with bitterness, man. Walter Lee responds: WALTER: (Intently, almost quietly, between the teeth, glaring at the boy.) And you - aint you bitter, man? Aint you just about had it yet? Dont you see no stars gleaming that you cant reach out and grab? You happy? You contented son-of-a-bitch you happy? You got it made? Bitter? Man, Im a volcano. Bitter? Here I am surrounded by ants! Ants who cant even understand what it is the giant is talking about. His speech upsets and embarrasses his wife. George is mildly amused by it. When he leaves, he tells Walter, Goodnight, Prometheus. (Poking fun at Walter by comparing him the Titan from Greek Mythology who created humans and gave mankind the gift of fire.) Walter Lee does not understand the reference, however. Mama Buys a House After George and Beneatha leave on their date, Walter and his wife begin to argue. During their exchange Walter makes a disparaging comment about his own race: WALTER: Why? You want to know why? Cause we all tied up in a race of people that dont know how to do nothing but moan, pray and have babies!As if he realizes how venomous his words are, he begins to calm down. His mood softens even more, when Ruth, despite being verbally abused, offers him a glass of hot milk. Soon, they begin saying words of kindness to each other. Just as they about to reconcile further, Walters mother enters.Mama announces to her grandson, Travis Younger, as well as Walter and Ruth, that she has purchased a three-bedroom house. The house is located in a predominately white neighborhood in Clybourne Park (in the Lincoln Park area of Chicago).Ruth is ecstatic to have a new home, although she does feel some trepidation about moving into a white neighborhood. Mama hopes that Walter will share in the familys joy, but instead he says:WALTER: So you butchered up a dream of mine you who always talking bout your childrens dreams. And with that incredibly bitter, self-pitying line, the curtain falls on Act Two, Scene One of a Raisin in the Sun

Sunday, November 3, 2019

A Critical Exploration of Models of Continuous Personal and Essay

A Critical Exploration of Models of Continuous Personal and Professional Development - Essay Example These models emphasize on improving the standard of teaching in the colleges and also on creating a learning culture in the college. The creation of a culture of support and collaboration extend the possibilities for self improvement of trainee teachers (Rodrigues 2005). The models for continuous personal and professional development make use of a range of information presented in the development plan of the colleges. These models focus on the needs of the college which are identified through self evaluation. The models also take into consideration the feedback they obtain from the staff and other stakeholders like the students and parents. Performance appraisals which were conducted for the teachers also act as a source of information for these models. The national and local priorities are also taken into consideration. The skill development in the teachers through continuous personal and professional development is done on the basis on well recognized competency frameworks like Dfes Teachers Standards Framework, etc (Kumar 2008). The quality assurance departments make sure that the competency framework being used by these models are of high quality and standard. The continuous personal and professional development processes aim to minimize the hierarchical or the bureaucratic nature of working in the colleges and aim to develop a culture of inclusion. The continuous personal and professional development models are implemented by firstly nominating a leader for the college who takes entire responsibility for the implementation of these models (M.) 1978). The leader receives adequate training which is required for him to manage his responsibilities well. It is this leader who identifies the needs of the college trainee teachers and takes into consideration their performance appraisals. He is responsible to annually give a report to the management regarding the priorities which these development models must

Thursday, October 31, 2019

Cash study Case Example | Topics and Well Written Essays - 750 words

Cash - Case Study Example The growth in these sectors not only brings in additional income and revenue in the economy but also ensures that it remains stable. The decision by the Indian government to ease restriction on foreign ownership has attracted foreign players into the telecommunication, hospitality, aviation and transport industry. All these have led to economic growth thus making India a land of opportunities. The Indian government has continued to show a lot of interest in foreign investments. Policies intended to attract more investors have been passed. 2. The resources and capabilities of the international hotels are considered to be among the fundamental sources of competitive advantage within the areas they are operating in. Most of these international hotels have been in operation for quite a long time and they own several properties in various world locations. According to Enz (2010), international firms and hotels have resources that allow them to not only have an upper hand compared to local hotels but also attain superior performance. The advantage can be sustained over a long period of time to an extent that such hotels are able to protect themselves from resource imitation, substitution and even transfer. Armstrong (2011) points out that a company’s internal resources which include cash and other capabilities are more important than the external factors when it comes to achieving and sustaining competitive advantage. Resources like employee, experience and skills basically help in exploiting opportunities and also neutralizing potential threats. 3. India continues to grab headlines for its economic growth and boom. The high growth rates have not been ignored in the global discussion. International firms have therefore decided to open up their deep pockets as part of their investment strategies in the global markets. Despite the rising need for the services, the local firms and chains must come up with policies that will not only allow them

Tuesday, October 29, 2019

Reporting live from tomorrow Essay Example | Topics and Well Written Essays - 1000 words

Reporting live from tomorrow - Essay Example However, all the plants, animals and human beings depend on water. It means that the food chain will be broken. It is believed that communities which are faithful to God, especially through prayers, always receive frequent rainfalls. This is because God shows His love for them by providing them with adequate water (Gilbert 214). However, communities who do not live righteously experience a lot of drought because that is away of God’s punishment. Most environmental analysts have in recent times argued that weather patterns are changing. This is because there have been a lot of environmental pollution. The pollution have been thought to be as a result of industrialization. However, some communities believe that weather patterns are changing because God is not happy, by the way men have turned into their sinful ways. According to recent reports, most people do not go to church. In addition, it is believed that some men have started worshipping Satan. In regards to this, God has not been able by the way men have turned their back on Him. It is also believed that, the level of sea level is rising. According to most scientist, the rise in sea level is caused by environmental pollution which in turn affect the ozone layer. The ozone layer, then will allow ultra violet rays to pass through to the atmosphere (Gilbert 215). It is this unregulated sunlight that melts the ice on top of mountains which then results in increase of sea level. However, for some communities, this is not true. This is because they believe that God is punishing mankind for disobeying Him. It has also been thought that some of the natural calamities that have befallen men such as earth quakes and earth tremors are signs of God’s hunger. In connection to this, unless mankind repent and asks for forgiveness God will continue punishing man through various ways. According to most medical experts, death rates have been increasing and also

Sunday, October 27, 2019

Implementation of a Crisis Management System

Implementation of a Crisis Management System JAMES WALKER INTRODUCTION The implementation of a crisis management system is essential to the organization. Once the planning phases are completed, the implementation phases will include the resources and plans to address emergency response, communication, continuity, information technology, incident management and exercise/training. All aspects of the crisis management will be brought together for my organization (ATT). To be prepared for a crisis, the organization needs to have a preparedness plan and the right leadership to respond to the crisis. The SLP will involve detailed framework on ATT regarding assessing crisis management. Additionally, it will include organization and attributes, types of crisis, leadership needed for success, models and theories used, preparedness planning and development phases. ORGANIZATION AND ATTRIBUTES The organizations culture or attributes involves the values, beliefs, attitudes, and behaviors that employees share and utilize daily at work. It is all based on determination how they work to include understanding the business and how to fit into the business. The culture and attributes is the motivation to make decisions, take actions, and excel in performance for the organization. The culture of an organization is created by the consistent planning and action. If the organization and the people in it understand it, they will promote it or radiate it outward to make the organization successful. (ATT, 2017 and 2016) ATT has a legacy of giving the first responder and public safety organizations the support needed to handle a crisis. The attributes they possess are being trusted, experienced technicians and leaders, dedicated to the mission, and constant investing. ATT allocates many mission-critical abilities to the Federal, State, and Local governments. (ATT, 2017 and 2016) However, the organization must have a resilient and secure network that is joined with innovation leadership (ATT Labs and ATT Foundry). The within ATT represents the integration of a one ability plus another ability. Additionally, it represents the mission objective to give critical resources for the governments by providing the dexterity, experience, and dependability that is synchronized to the emergency responses so they can protect, work together, and respond. (ATT, 2017 and 2016) TYPES OF CRISIS It is important to identify types of crisis especially developing or assessing crisis management plans. Potential crisis is immense, but can be combined to make it bigger (snowball effect). Organizational crises are depicted as low-probability and high-consequence situations and are commonly categorized by uncertainty. The efficient management of an organizational crisis is reliant on leadership performance that reassures members to dynamically participate in knowledge acquisition and the devising of strategies to rectify the crisis. (Advameg, Inc, 2017) (James and Wooten, 2005) It is imperative that leaders foster a set of skills that will support in prevention and the efficiency to reacting to the crisis issues. Crisis leadership competencies are especially significant in dealing with the operational, strategic, and human resource functions and outcomes when crises transpire. Additionally, leaders need to be able to adapt and overcome these crises based off their training, knowledge, and experiences of past and present. (Advameg, Inc, 2017) (James and Wooten, 2005) The two most organization crisis that are face today are sudden and smolder crisis. Sudden crises are situations that happen without any type of warning and it is beyond the organizations control, such as organization related incidents and natural disasters. (Advameg, Inc, 2017) (James and Wooten, 2005) Smoldering crisis are serious organization issues that known within or without the organization. Additionally, they typically start out with minor internal issues that leaders can control (negligence) and can have a negative perspective coverage if it goes public, such as major controlling actions, government inquiries, customer and employee accusations, and media investigations. (Advameg, Inc, 2017) (James and Wooten, 2005) Smoldering crisis causes the most harm and destroys the reputation to the organization. Furthermore, it can be difficult to discover and try to resolve (egos and abilities) due to directly or indirectly involve management decisions. (Advameg, Inc, 2017) ATT has an all-inclusive response, recovery, and restoration program that supported by its internal processes that allow for minimal impact to the customers. (ATT, 2016, 2010, and 2005) ATTs IT Service Continuity (ITSC) is a resource that identifies and manages the IT service continuity risks. Furthermore, it safeguards and helps to minimize risk, cost, and duration of disruption to major sensitive service processes within and to their customers worldwide. (ATT, 2016, 2010, and 2005) Another resource utilized to restore normality from a crisis is the Network Disaster Recovery (NDR) team. It can provide quick recovery services for a broad range of disaster scenarios to include providing recovery over the global network. The main role of the ATT NDR is to recover the services of compromised networks and to take care of their assigned personnel on the team. (ATT, 2016, 2010, and 2005) The training plan for ATTs employees is very extensive. The managers, engineers, and technicians receive special types of training in physical recovery of the network and participate in recovery exercises annually to understand and practice the skills of the NDRs equipment and processes. Furthermore, the ensures that personnel know how to do the assigned tasks in case of an emergency or crisis. (ATT, 2016, 2010, and 2005) LEADERSHIP NEEDED FOR SUCCESS Effective leaders possess the same traits and characteristics such as effective communication, knowledge, experiences, and upbeat personality. The traits combine to shape the core of the most effective leaders. The traits are necessary and are important for an effective crisis leader. (James and Wooten, 2005) The following characteristics explain the top leadership characteristics needed for success prior, during, and after a crisis. Leaders need to have coordination to build team cohesion and integration. Effective leaders need to be able to define, analyze and understand the unique complexities of each crisis to make the right decisions. Leaders should be able to react efficiently under stress during a crisis. Additionally, being goal oriented to lay out the short and long term goals (setting objectives). (James and Wooten, 2005) Leaders need to be able to give information and have two way communications (active listening) to include interacting in an open and honest way with other people to the context of different perspectives to a crisis (team work). Leaders need to be able to think outside the box (open-minded and adaptive) when reflecting and understanding different solutions to a crisis. (James and Wooten, 2005) Leaders are always responsible and take ownership of resolving the crisis to include recognizing others if it was a team event. Leaders have the trait of prioritizing by having the sense of balance to recognize what issues need to be resolved first and what is the most important to resolving other decisions or solutions. Lastly, leaders need to be trained and prepared by being knowledgeable of the organizations contingency plans and recovery operations to include the skills, abilities and traits of the organizations members. (James and Wooten, 2005) ATTs business plan is a roadmap to the goals of ATTs business metrics, prioritization, imperatives, and capabilities among all the components within the organization. The success of leadership comes from the guidelines based in the business plan and they are aligned with what was mentioned above. The success of execution of ATT has leaders working together to capitalize on their competitiveness in the market. The leaders analyze the long term calculated risks and anticipate the mitigation to overcome the risks. (ATT, 2016, 2010, and 2005) The experience aligns participants to ATTs strategic direction and objectives, and enables them to develop and practice leadership skills that will support successful execution of the companys plans, including leading change. The participating leaders are committed to a personal action plan and drawing a line of sight from the companys strategic objectives to their day-to-day work. (ATT, 2016, 2010, and 2005) The plans focus on concrete actions that leaders would take to lead with distinction and accelerate execution of ATTs strategic imperatives. In addition, they provide a monetary profit improvement estimate. The leaders outline how their plan will serve to improve return on invested capital which is a long-term measure for the company (One ATT). To date, participants have targeted hundreds of millions of dollars of improvements aligned to the One ATT strategy. (ATT, 2016, 2010, and 2005) Moreover, the initiative has been credited with accelerating the formation of new workgroups and organization changes to support the strategy. The leaders are involved with the action plans and objectives in the daily operations. The plans focus on the leaders managing the execution of the strategic imperatives to include profit improvements and how to improve the plans. The right talent of leadership is needed to be committed to have constant innovation, motivation, and persistency. (ATT, 2016, 2010, and 2005) Furthermore, ATTs leaders are disciplined and focused so it reflects on the team and the markets. ATTs leaders must possess competencies to improve the structure and operations of the organization (positive intent, ability, shared respect, and the impact for trust-building). Additionally, the leaders go through a five phase concept such as signal detection (sense making), preparation and prevention (averting the crisis), containment and damage control (reputation), business recovery (normal operations), and learning (experience and opportunities). (ATT, 2016, 2010, a nd 2005) The main effort to save the reputation of ATT is to have a crisis communication plan. The effort to communicate to the public and the stakeholders when events occur is vital. The main things to discuss is the philosophy, assessing vulnerabilities, and to create a procedures to overcome. (ATT, 2016, 2010, and 2005) MODELS AND THEORIES ATT has models and theories that are associated with crisis management, just like any other organizations. The models and theories are as follows: crisis management strategy, crisis management model, crisis management planning, contingency planning, business continuity planning, structural-functional systems theory, crisis leadership, and social media and crisis management. (ATT, 2016, 2010, and 2005) ATTs crisis management strategy is intended to prevent crisis for following up the advancements of the organization. It projects the future ongoing monitoring of internal and external environment crisis as well as selection and implementation of the prevention strategy and management of operations (control and coping strategies). (ATT, 2016, 2010, and 2005) ATTs management model for a crisis is about leaders understanding how to handle a crisis before the occurrence, such as avoidance, mitigation and recovery. The phases involves diagnosis of imminent situations or signals, selecting the best improvement strategy, and implementation of the process and monitoring. (ATT, 2016, 2010, and 2005) ATT is like any other organization who doesnt look forward to dealing with crisis situations that can cause them to be distracted from their operations, especially the ones that deal with the media. Furthermore, the public enquiry can put a negative effect, specifically on financial, political, legal and government influences. In other words, the CEO of ATT is prepared and has a plan to deal with having the best response to a crisis, such as impacts and what they are doing about the situation (crisis management planning). (ATT, 2016, 2010, and 2005) Social media can have information become viral instantly. It breaks news faster than the traditional media, which makes managing a crisis difficult. ATT has mitigations dealing with social media situations and conducts training how to deal with the media. Furthermore, ATT has a policy in place to include social media tools for monitoring. (ATT, 2016, 2010, and 2005) The tools can also provide the crisis management teams access to real time information regarding the impacts of the crisis and who is impacted with their concerns. ATT has a planned approach created under their continuity and contingency plans on how information is released to the media. (ATT, 2016, 2010, and 2005) Additionally, the plans will have the reaction process that includes the crisis management team and other leaders. The leaders and the crisis management teams of ATT understand how to deal with the media and they are prepared based off training scenarios. (ATT, 2016, 2010, and 2005) ATT integrates contingency plans in the management planning process. The first step they take is to ensure the organization is prepared for any type crisis. The management teams train on scenarios and plan from it. The plan developed stipulates the procedures to include who would speak to the public regarding the crisis. Additionally, it is vital to have cooperation in any crisis and ATT assures questions are answered to include information to resolve the situation. (ATT, 2016, 2010, and 2005) ATT identifies the initial part of the crisis is the most crucial and speed and efficiency to resolve the situation is important, specifically having programs and communications quickly operational. ATTs contingency plan has the information and guidance to support the decision makers to deliberate short and long term effects of the decisions. (ATT, 2016, 2010, and 2005) ATTs continuity plan supports the disruptions and it identifies the vital functions and processes that are essential to the operations. Additionally, ATT develops this plan early. The plan is part of the impact analysis phase that discusses the organizations losses. The functions that are vital has their own contingency plans to mitigate the situation. (ATT, 2016, 2010, and 2005) Furthermore, the plan provides the mechanisms to allow resiliency and provide recovery assets. ATT stresses the importance of rehearsing the actions needed in exercises so the team members will act swiftly and effectively. Furthermore, the exercises provide a purpose to allow ATT to conduct debriefings to understand and document lessons learned (fictional to reality). To ensure effectiveness, ATT ensures the plan is reviewed and makes changes as necessary for validation. (ATT, 2016, 2010, and 2005) ATT provides information to their employees and other audiences. Structural-functional system theories are essential in an effective crisis management. It focuses on the information networks and command communications. Furthermore, it identifies the flow of information within ATT. (ATT, 2016, 2010, and 2005) ATT demonstrates leadership competencies that facilitate the recovery during and after a crisis. The organization builds an environment of trust to their customers and simultaneously improves their organization approach. The leaders identify the noticeable and unknown vulnerabilities and make wise and rapid decisions to mitigate risks to alleviate the crisis. (ATT, 2016, 2010, and 2005) Additionally, the leaders at ATT make a point to learn and develop tactics, techniques, and procedures to effect the change in the organization. The testing and validating the continuity and contingency plans support the validation of leadership during a crisis to include the structure. (ATT, 2016, 2010, and 2005) PREPAREDNESS PLANNING AND DEVELOPMENT PHASES During ATTs preparedness planning and developing phases, the organization identifies their mission critical functions to efficiently manage risks. The functions all the organization to give critical services, civil authority, safety to the public, and sustain economics. ATT takes a proactive approach to respond and the preparedness plans specify the redundant systems, back-up sites (telecommunications), employee communications, and alternate work sites if needed. Furthermore, the plans have customer communications instantly after the crisis. (ATT, 2016, 2010, and 2005) ATT leadership understand the importance of the impacts of any given crisis that could affect the national security, citizen services and economic well-being. In the end, the preparedness planning is essential to the operational functions across the comprehensive range of hazards and emergencies that could impact physical assets, buildings, and people. During the preparedness planning, ATT utilizes these planning princ iples to prepare for any type scenario of a crisis that could arise. (ATT, 2016, 2010, and 2005) ATT has a understanding of the functions that are vital to the organization and how the different situations of a crisis could impact operations, such as services and products (processes and impacts). Furthermore, the understanding of how the situations will impact leadership, abilities, security, and communications (mission-critical functions). In the end, by determining all that was mentioned will determine the type of response needed to mitigate the risks. Additionally, it will establish the authority and emphasis the resources to effectively help the response to any given situation. (ATT, 2016, 2010, and 2005) ATT finds it necessary to complete a functional risk assessment to address the critical functions and then make the suitable investments. Additionally, the assessment identifies the processes, resources, and suppliers which have a great impact to serving the customers to reach mission objectives. ATT can also identify the threats, the vulnerabilities and the probability that the threats will exploit the vulnerabilities based off the risk assessment. In other words, ATT can identify the relative risk exposure to the different elements and make fact based decisions on mitigation plans. (ATT, 2016, 2010, and 2005) The recovery strategies are a part of the preparedness plans and development phase. It allows for continuity strategies. ATT determines what it needs to perform and what options are available based off internal or external resources. Additionally, they can determine what to prioritize. (ATT, 2016, 2010, and 2005) ATT utilizes the risk assessment and recovery strategies to develop contingency plans to specific situations. Furthermore, the organization ensures the activities from the strategies are accomplished in a systematic and harmonious way to ensure validation of the plan and personnel to include the plan being practical. (ATT, 2016, 2010, and 2005) During the development phase and preparedness planning, ATT construct an all-inclusive plan and provision disaster recovery capabilities contingency plan to give the interoperable communication and continuity of essential operations with key stakeholders. An order that gives delegation to leadership is given so essential operations can continue if key leadership is unable to manage. (ATT, 2016, 2010, and 2005) ATTs contingency plans identifies incremental strategic and practical changes to the continuity plan to include identifying gaps in the abilities. Furthermore, it is essential to implement any new abilities prior to a situation occurring. It will allow for a success in the recovery stage, such as ATT fail over to Wireless Wide Area Network (WWAN) from wired networks. (ATT, 2016, 2010, and 2005) ATT are always testing, training, and conducting exercises to ensure the continuity plans are able to be implemented with or without warnings. The plans are tested on a methodical basis and as realistic as possible to ensure validation and effectiveness. (ATT, 2016, 2010, and 2005) It requires a development of tests for how they will operate from their abilities (emergency response). Furthermore, it includes recovery operations. ATTs emergency response teams (Network Disaster Recovery (NDR) Team) provide opportunities to obtain the required skills to execute their assigned roles in the response. Once testing, training, and exercises are conducted, ATT considers the changes based off the situations and adjust their preparedness plan so they can validate. The changes made reflect in the continuity plan and with their emergency response. (ATT, 2016, 2010, and 2005) CONCLUSION Based off the research and seeing how ATT prepares and develops their plans, it is essential to plan for the worse case scenario. ATTs ability to respond quickly and effectively is vital in protecting their staff, profits, reputation and the necessary operations. It requires an all-inclusive and cross organizational planning effort. (ATT, 2016, 2010, and 2005) Additionally, the plan is developed over a larger scale, global. By having a preparedness planning and development phase, it will support the mitigation of a crisis. (Pearson, 2002) To apply the preparedness phase, it will involve the development of each phase of the crisis management system. The planning gives the combined method and common terminology to the plan for all threats and hazards across all mission areas (Prevention, Protection, Mitigation, Response, and Recovery). (Pearson, 2002) The plans and processes need to be reviewed and supplemented accordingly to meet the analysis and assessments made from training and exe rcises. Additionally, the personnel in the organization need to know their roles. By having a proactive approach and the understanding of sensitive mission-critical functions, it will allow organizations to provide vital services, exercise civil authority, maintain the safety of their employees and the public, and to sustain its industrial or economic base. (FEMA, N/A) The risks assessments that are developed by ATT allow identification, assessing, and reacting to possible threats. With the existing vulnerabilities, the likelihood that a threat will utilize the identified vulnerabilities is probably imminent. (ATT, 2017 and 2016) Furthermore, the assessments allow to provide the adequate controls and risk mitigations, such as facilitate the planning, testing, investments, and actual recovery of IT critical infrastructure and applications. The mitigation of risks protects the overall integrity, reputation and brand to include controlling it, prioritizing it and organizing it quickly and efficiently. ATT considers the changes to any situation and environment that could affect preparedness. (ATT, 2017 and 2016) ATT validates the continuity plan that is implemented by conducting training, testing and exercises to ensure the plan works in the time of a disaster and if any improvement needs to be done to the continuity plan and the emergency response. (A TT, 2016, 2010, and 2005) ATTs response planning phases clearly define the use of resources from Federal Emergency Management Agency (FEMA) and can be utilized as a reference point for disaster and event planning. (FEMA, N/A) By having exercises to identify gaps, it will allow for assessing the impact of a disaster or crisis for the organization. Additionally, it will identify the gaps and risk that are not so obvious (small to larger events). (ATT, 2016, 2010, and 2005) Crisis communication is essential to withstand any crisis and may in the end rest on the effectiveness with employees, customers, suppliers, and any other interested stakeholders. The readiness to deliver the right message about the impacts is essential to both internal and external dependencies. (ATT, 2016, 2010, and 2005) In summary, the continuity plan, risk assessments, and the dependencies need to be communicated to the organization. Additionally, the organization needs to be able to foresee crises, distinguish crisis communications team, identify and train spokespersons, establish notification and monitoring systems, identify and know the stakeholders, create statements, evaluate the crisis, confirm and adapt significant messages, and analysis after the crisis. (ATT, 2016, 2010, and 2005) ATTs mission is to connect people with their world, everywhere they live and work, and do it better that anyone else. Were fulfilling this vision by creating new solutions for consumers and businesses and by driving innovation in the communications and entertainment industry. (ATT, 2017 and 2016) ATTs preparedness is proactive and is essential to maintain a reliable global network when a crisis strikes. BIBLIOGRAPHY Advameg, Inc (2017). References for Business, Crisis Management, Retrieved from: http://www.referenceforbusiness.com/small/Co-Di/Crisis-Management.html. James, E., Wooten, L. (2005). Leadership as (un)usual: How to display competence in times of crisis, Organizational Dynamics, 34(2), 141-152, Retrieved from: http://www.sciencedirect com.ezproxy.trident.edu:2048/science/article/pii/S009026160500015X. (TUI Online Library). James, E., Wooten, L. (2005). Linking Crisis Management and Leadership Competencies: The Role of Human Resource Development, Retrieved from: https://pdfs.semanticscholar.org /01e3/6a70c0952a465c99260c55da1b89ba6de3ee.pdf. ATT (2017). About ATT, Retrieved from: http://about.att.com/mediakit/vitalconnections. ATT (2016). Business Continuity Preparedness Handbook, Managing risk through proactive planning, Retrieved from: https://www.att.com/Common/about_us/pdf/business_continuity_ handbook.pdf, June 2016. ATT (2010). Successfully Mitigating Corporate Risk, Retrieved from: https://www.business.att.com/content/whitepaper/successfully-mitigating-corporate-risk.pdf, October 1, 2010. ATT (2005). ATT Network Continuity Overview, Retrieved from: https://www.corp.att.com/ndr/pdf/cpi_5181.pdf, January 25, 2005. FEMA (N/A). Business, Retrieved from: https://www.ready.gov/business. FEMA (N/A). Implementation, Retrieved from: https://www.ready.gov/business/implementation. Pearson, Christine (2002). Ivey Business Journal, A Blueprint for Crisis Management, Retrieved from: http://iveybusinessjournal.com/publication/a-blueprint-for-crisis-management/, January/February 2002.